THE UX OF AI

YOU'RE WARMLY WELCOME TO JOIN US

The UX of AI is an event series hosted by AdventureClub, Allies and Intentface. After the well-received and successful previous events we're bringing the discussions back to Helsinki on the 5th of November at 6 pm.At the event we will continue to discuss how both agentic AI and generative AI are transforming the user experience of digital services and how we interact with software. The event dives into these changes, explores future trends, and showcases some of the most fascinating use cases in the field. The participants will discuss how to design future-proof digital services that can adapt to the evolving AI landscape.On top of the casual conversations there will be three fireside talks and sessions from highly interesting perspectives:-How to Build Brand Visibility in the Post-SEO Era — with Dmitrij Zatuchin
As AI becomes the new interface between users and information, the way brands earn visibility is being redefined. Dmitrij Zatuchin, founder of RankFor.ai, will share how brands can adapt their strategy to stay discoverable, trusted and relevant in this new AI-driven landscape of Generative Engine Optimization (GEO).
-Building a Product with AI as Your Team — with Elina Patjas
As a solo founder and experienced designer, Elina Patjas built the learning app Lexie with Claude as her development partner. In conversation with Joni Juup from Intentface, she shares what it’s like to go all-in on product design and development powered entirely by AI — from concept to code.
-20 Questions About AI — Answered Live
In this interactive session, Jani Nummela (Adventure Club), Joni Juup (Intentface), Elina Patjas (Lexie), Priit Pavelson (Allies) and Dmitrij Zatuchin (RankFor.ai) will tackle the most common — and most challenging — questions about AI’s real-world impact on design, technology, marketing and business.
Expect candid answers, practical insights, and a few surprising perspectives — whether the questions come from the audience or their own everyday encounters with AI.The event is fully booked, you can join the waiting list by filling out the form below:

The UX of AI series will continue after the Helsinki event in 2026 with upcoming events in Amsterdam Paris, Berlin and Tallinn.